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Tuesday, August 7, 2007

Ecodesign, Ecolabels and the Environment

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Niti Bhan breaks down the jargon, surveys the changes taking place in Europe, and examines what those changes may mean for other parts of the world. Here's a taste:

European market forces such as Ecodesign, consumer choices and ecolabels are beginning to change the practice of design at the most fundamental levels. It is no more just a matter of a greener product or choosing a less toxic component or material. It requires an understanding of the entire production process, distribution and marketing system on a global scale, and the way that systems are being redesigned to meet these criteria. These trends also imply sea changes in the way businesses are organized and the way they function...

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